5 Ways to Build a Rock-Solid Insurance Sales Network

M. Ryan Cunningham
M. Ryan Cunningham
Published on June 4, 2021

Learn how to build a strong insurance sales network.

Starting a new career as an insurance agent is exciting. One of the most important things to do in your new career is to develop a rock-solid insurance sales network. A sale can come from anywhere, so building a strong network is critical.

But you may be wondering how to start growing your insurance sales network. Read on to learn about five ways to begin to build your rock-solid sales network, then contact the experts at American Senior Benefits for more discussion.

How to Build a Rock-Solid Insurance Sales Network

Here are five great ways to get started building your own insurance sales network:

Join Community Groups – Establish yourself in your local community by joining groups like your local Chamber of Commerce or Toastmasters. There may be local business networking groups set up for younger professionals or another affinity group you identify with – these groups often host fun events where you can start building your network and make friends.

Give Back – Giving back through community volunteer events first before expecting something from your network can set you apart. You can focus on volunteering and meet people through those events – eventually, your name and business name will be associated with giving back and helping people. You can use those connections later to grow your network.

Grow Your Social Media Presence – Build your network on social media through Facebook groups, LinkedIn conversations, and a solid Twitter presence. Share helpful information and engage in discussions with others. You can create a YouTube channel and educate people about insurance – by solving their problem; you can position yourself as the solution. Develop yourself as the expert and show people you know what you are talking about. Online groups can grow quickly, so social media should be an important part of your networking efforts.

Join Professional Organizations – Networking within professional organizations dedicated to insurance and risk management is a sound idea. There are affinity groups for people holding a certain job, like agents, or for people who have earned industry designations, like the CPCU. You also might consider joining your alumni group from college to grow your network with other professionals outside the insurance industry.

Tap Into All Your Networks – Make sure you talk to people when you are out pursuing your interests. Maybe you spend Saturday mornings at the soccer pitch helping to coach the kid’s team, or you have a regular running group you meet every Wednesday at the park to get a few miles in. These natural members of your network are a great way to organically expand your insurance sales network – make sure your friends know what your business is about and how you help people. Being available and answering some questions for friends can go a long way in establishing your credibility and building word-of-mouth referrals. You do not need to feel pushy, but rather focus on being present and easy to approach.

Final Thoughts

Building a rock-solid insurance sales network does not have to be difficult, but it does take some effort. Make sure you press on all your connections to expand your network in many ways. Growing both old and new relationships and connections is important.
You never know where your next sale will come from, so it makes sense to diversify your network. Try some or all these five ideas to start growing a strong insurance sales network and reach out to us for more help.

How do I Learn More?

To learn more about how to start your career in the insurance industry, contact the experts at American Senior Benefits. Our licensed experts will be happy to answer any questions you have.

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